by Mike Largent | Dec 26, 2024 | Consumer, Blog, News
In a competitive marketplace, understanding your customers is crucial. The voice of customer (VoC) is a research methodology designed to capture customers’ needs, preferences, and expectations directly. Moving beyond assumptions, VoC provides actionable insights...
by Mike Largent | Dec 26, 2024 | Consumer, Blog, News
Boosting customer retention with proven strategies is difficult. In today’s fast-paced business landscape, where customer expectations evolve and digital risks loom large, retaining customers has become more critical than ever. Executives widely acknowledge that their...
by Mike Largent | Nov 15, 2024 | Industrials, Blog, News
Strategic management consulting is a professional service provided by consulting firms to support organizations in the formulation, refinement, and execution of comprehensive, data-driven business strategies. This involves conducting strategic assessments, competitive...
by Mike Largent | Nov 14, 2024 | News, Blog, Industrials
In today’s competitive market, small businesses face unique challenges in establishing a solid foothold. This is where small business marketing consulting services come into play, providing strategic insights that drive measurable growth. For companies like Agility...
by Mike Largent | Nov 11, 2024 | News, Blog, Financial Services, Technology, Media & Telecom
The fintech industry has transformed the financial world by introducing technology-driven solutions that streamline processes, enhance customer experience, and increase efficiency. This article will delve deep into what fintech means, its definition, industry...
by Mike Largent | Nov 6, 2024 | Industrials, Consumer, News
Product differentiation is the process of distinguishing a company’s products or services from those of its competitors. Effective product differentiation fosters brand loyalty and drives sales by emphasizing the unique attributes of a product or company. A...